Synthetic fragrances

There is a large list of chemical names that fall under this category and we do not aim to list all of them here. Recognising these ingredients is a difficult task so don't be afraid to ask the manufacturer if there is an ingredient name that you do not recognise. 

Many of these synthetic fragrances are used in a bid to make products smell good - for humans who are making the purchase.

The fact is that dogs noses are thought to be atleast 1,000 to a 100,000 times more sensitive to odours and smells. This is our furbabies' superpower that guides them through their day.

Did you know dogs can smell separately with each nostril, breathe in and out at the same time and smell the passage of time. Every time a dog sniffs another dog or marks their scent in a particular location our pets have the ability to recognise the age, health status, mood, what the pet ate and create a 3d reality of the past, present and future. This is critical for their mental health.

Masking or removing their natural scent using artificially fragranced products strips our pets of their self identity.

In summary, the use of artificially fragranced products  would result in overpowering of their super power senses and causing disorientation, confusion, anxiety amongst other short and long term health harms. 

On a separate note: Pthalates also known as platicizers are used to help products stay longer and can be simply labelled as fragrance. This is also a form of green washing.

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